Our sustainability journey
Sustainability is a part of our everyday decision-making. Here are a few milestones from our journey.
2010
Noora and Petteri Fagerström found Jungle Juice Bar to offer plant based healthy, nutritious and delicious smoothies.
Noora creates the recipe for Killer Bee, a smoothie including mango, pineapple, passionfruit and orange. To date, it continues to be one of our most popular products.
2011
We open the first Jungle Juice Bar at the Jumbo shopping center in Vantaa. Jungle Juice Bar starts using cups made of bioplastics for the first time.
2015
We start our charity smoothie campaigns. For each smoothie sold in the campaign, we donate 1 Euro to a selected charity organization.
2017
We start sourcing hand-made lamps from Indian village in Odisha, supporting local community and providing fair income. Each lamp is unique and made from recycled materials.
2018
We start using only bioplastic in all our cups and lids.
2019
We start using green energy in all our bars whenever possible. We are aiming with our partners to use 100% green energy by 2021.
We join the ResQ Club app in Finland to minimize food waste.
2020
We become climate neutral and start compensating all carbon emissions from our products.
We join the Karma app in Sweden to minimize food waste.
2021
We become climate positive or carbon negative. We start compensating double all carbon emissions from our products, thus removing more carbon dioxide from the atmosphere than we produce.
2022
We will further reduce our carbon emissions by footprint by working by emphasizing electricity and water efficient farming in our sourcing. We also promote the circular economy together with Olvi and Dear Waste. Two KevytOlo fruit waste products and Dear Waste home cleaning series were created using the prep waste from the production of our smoothies.
2023
We continue to double offset all our carbon dioxide emissions from our smoothies.
Two new KevytOlo waste fruit drinks are created using, for example, the preparation waste of producing apple juice for our smoothies.